Product Launch Campaign

The complete animation toolkit for new products, services or features.

Everything you need to communicate your launch product clearly.

Strategy

We discuss your campaign, target audience and key messaging with you.

Hero Explainer Animation

This is the core of your campaign: a 1-2 minute explainer film which gets to the heart of the problem you are solving.

Cutdown Animations

We edit key moments from the Hero Explainer Animation into small snippets, perfect for LinkedIn, paid ads, email headers or landing pages.

Animated Elements

Animated logos, characters and other elements from the Hero Explainer Animation are packaged individually, making them easy to add to pitch & sales decks, proposals and more.

Event Loop

We rework the Hero Explainer film to ensure all retains all key messaging, even when played without sound on a video wall, or at a booth at a networking event.

App / Platform Tour

As an optional extra, we produce a secondary animated video showing your product in action.

Perfect for onboarding, sales demos, social media or increasing credibility on the App Store.

Motion Toolkit

We share with you a motion toolkit - essentially ‘brand guidelines for motion’ - to ensure consistent motion in all future assets, including deliverables produced by in-house teams, after the campaign has finished.

See examples…

Launching a new product and need an animated boost?

Need ongoing animation support for campaigns and content?